You can now exchange your conventional bicycle to own an electric; Know how, Auto News, ET Auto
New Delhi:British electric bicycle maker GoZero Mobility on Tuesday said it is accepting conventional bicycles priced between INR 7,000 to INR 25,000 of any brand in exchange for a new electric bicycle of the company.
The initiative started under GoZero’s campaign called “Switch” began on January 10, 2022 and will go on for three months till April 9, 2022, the company said in a release.
Sumit Ranjan, co-founder, GoZero Mobility, said, “For us the end use or motive of this campaign is that we will refurbish all the collected bikes and use them internally. This baby step is also directed towards our larger goal of clean and emission-free mobility.”
“Consumers always choose to be different, the whole idea around this campaign is to why settle for less. People have been riding conventional bicycles since ages, time is now for them to consider switching to the trendier and upgraded eBikes of GoZero,” he said.
According to him, the models that will be available at the partner retail stores under Switch will be X-Series products that range from INR 34,999 to INR 45,999.
“Our X series eBikes are well apt to meet all regular and off-road requirements of a bicycle user, at the same time providing them with optimum comfort of electric drivetrain, Ranjan said.
Major partners for this campaign include Electric One, Saradhy Traders, Greaves EV Automart, and Aryendra Mobility private limited. They will “help customers to easily and smoothly benefit from this offer and help tap the North, West and South part of the country,” he added.
GoZero Mobility had announced its foray into the Indian market in March 2019 with the launch of its two e-bikes, ‘One’ and ‘Mile’, priced at INR 32,999 and INR 29,999 respectively.
The company set up its first manufacturing base in Kolkata earlier in partnership with Kirti Solar Limited, the latter having invested USD 250,000 in GoZero for an undisclosed equity stake.